How to sell Chinese goods on Ukrainian marketplaces

What to do with goods you've ordered from China? How best to sell them? Marketplaces are a great choice as they give entrepreneurs access to a million-strong audience and offer convenient collaboration terms. In this article, we'll explore how to start trading on marketplaces, how much it costs, and the peculiarities of working with Ukraine's global trading platforms.

Selling on Rozetka

Rozetka is one of the largest trading platforms in the Ukrainian internet, visited by 40 million users per month. The marketplace doesn't collaborate with drop shippers but allows selling a wide range of products (some of which require additional permits).

Platform nuances:

• fixed subscription fee for using the marketplace - 120 UAH, additionally, individual commissions and contributions are set by the platform (5-20%);
• products and online stores must have names according to the platform's rules, using your website's name on Rozetka is not allowed;
• sellers receive free fulfillment services for storing goods from China in Rozetka's warehouses and delivery to pickup points;
• for product promotion, Rozetka uses various types of advertising and newsletters, but you cannot offer your own customer loyalty programs.

Successful sales on Rozetka require a strategic approach and careful adherence to platform rules for effectively utilizing its huge traffic and opportunities.

Rozetka allows selling a wide range of products but doesn't collaborate with dropshipping.

How to sell Chinese goods on Prom.ua

Prom.ua is a marketplace with over 43 million monthly visits. Sellers here get a separate website with a standard template and the ability to list products in the platform's general catalog. Prom is ideal for B2B and B2C sales. Here, you can sell used goods as well as dropshipped items.

Platform nuances:

• the number of products for placement depends on the chosen plan, the tariff ranges from 6 to 56 thousand UAH per year;
• there is an option to create your own website using your own domain and SEO optimization, although the Prom administrative panel is complex for beginners;
• newsletter and promotion services are included in the tariff, and top sellers get additional features. However, stores with zero balance are not displayed in catalogs;
• Prom offers its logistics and secure payments;
• due to high competition, Chinese goods with the lowest price win here;
• negative comments are not deleted, and there are many fake negative reviews.

Selling Chinese goods on Prom.ua requires careful selection of the tariff, SEO optimization, an active marketing strategy, and reputation management for success in conditions of high competition.

Product categories on Prom.ua

How to sell goods from China on Bigl

Bigl.ua is a versatile Ukrainian marketplace where you can sell any goods. Monthly traffic on Bigl reaches up to 10 million users. The platform has strict service quality conditions, so entrepreneurs await mandatory moderation and verification before starting work.

Platform nuances:

• to work on Bigl, you need to connect ProSale on Prom;
• to stay on the platform, the store must have positive reviews and no more than a 15% rejection rate;
• the platform control service checks the work of stores: product quality, delivery speed, and service;
• tariffs for using the platform depend on the product category;
• goods from China listed must be new, with clear descriptions and quality photos;
• advertising is done through a system of recommendation auctions;
• to increase buyer trust, the platform insures all purchases up to 5000 UAH.

So, is it profitable to sell Chinese goods on Ukrainian marketplaces? Rozetka, Prom, OLX, and Bigl provide entrepreneurs with access to a large audience, simplify the trading process, and promise increased orders and profits. However, to work correctly, you need to understand the rules and nuances of each platform.

If you need to focus on business development, contact DiFFreight experts. We are ready to optimize international logistics  for you and search for reliable suppliers in China for further trading on Ukraine's global platforms.