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If you opened this article, you already know why Amazon is great and want to try your hand at the marketplace. But where to start selling on Amazon, how to become a seller, what to offer customers, and how to deliver the goods? There are many questions, and today DiFFreight experts will answer them.
“Selling on Amazon is easy” — this statement has misled more than one beginner in international trade, especially on such a competitive platform. There are many pitfalls at different stages:
And the main mistake entrepreneurs make is underestimating future expenses. Preparation for export takes about 2–4 months, and investments start from $2000 and go up to infinity. Some DiFFreight clients, even before placing goods on Amazon, “froze” $4–8 thousand.
Don’t rush to throw away your business plan for entering the international arena! You can reduce risks and costs if you prepare in advance.
How to organize Amazon sales to pay off in the first months:
Use the Helium 10 tool: keyword analysis, competitor monitoring, listing phrase search, performance tracking. Available as a browser extension and app. At the start, choose the Niche tab to study market trends and select promising products.
We wrote about this in detail in the article on how to make money on Amazon. Here, let’s focus on fulfillment options:
Still, for beginners, delivery to Amazon warehouses in Europe or the USA is more profitable, even though you have to pay for it.
A high rating is your main goal! The platform promotes accounts with good reviews, fast shipping, and a large number of sales. The rating can grow organically, but slowly. From the very first days of your store:
Selling on Amazon is daily work and a constant investment of resources. Also read the article, "What Will Kill Your Sales on Amazon" to avoid losing money.
While you are selling some products, you need to supply others — and so on in a cycle. But to understand whether your account on the platform brings at least some income, analyze your profit and expenses. This will help you see whether you are floating at the “survival” level or going into serious losses.
Ukrainian entrepreneurs actively trade on the platform. Although no one provides exact figures, we know of 60,000 (!) sellers from Ukraine on Amazon, eBay, and Etsy combined (as of December 2024).
Starting a business from scratch is an ambitious task. According to DiFFreight, the key factor of success is preparation:
Among DiFFreight’s services are delivery from Ukraine to Europe (to enter the European Amazon) and delivery from Ukraine to the USA (for the American and Canadian markets). We also work with FBA shipments, preparing your products for acceptance at the marketplace’s warehouse.
Thinking about starting a business on Amazon, but don’t know where to begin? DiFFreight experts will explain in detail the nuances of cooperation — from obtaining certificates and commission rates to logistics to European countries, the USA, or Canada. We have many years of experience in international trade: enlist the support of business partners to increase your chances of success!
In 2025, Amazon has tightened the requirements for identity and banking verification. You must have a valid bank card, passport or ID, and a verification address. It is recommended to complete verification immediately after account creation to avoid account blocks.
Successful selling requires considering competition, search volume, and seasonality. Use tools like Jungle Scout, Helium 10, or AMZScout to find products with high demand and low competition. Pay special attention to trending products from China, the USA, and the EU.
In 2025, full optimization for Amazon’s A9 algorithm is crucial: keywords in the title, bullet points, and description, high-quality images and videos, and backend keyword optimization. Reviews and ratings are increasingly important; automated feedback tools help improve conversion rates.
In 2025, it is critical to plan timely delivery to FBA warehouses, considering customs delays and Amazon warehouse congestion. It’s optimal to combine sea and air shipping, use professional fulfillment partners, and always track delivery times to avoid penalties and account suspension.
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